Craft Beer (1)

Label Review: De Steeg Brewing

2017-05-08 09:00 by Amelia Stasky (comments: 0)

De Steeg Brewing

De Steeg Brewing

De Steeg Brewing is a relatively new craft brewery based out of Denver, Colorado. With four years in the game, they decided to take the plunge into retail distribution in 2016. De Steeg Brewing decided to start with two flavors, the French Saison and Biere de Garde. De Steeg owner Craig Rothgary worked with Baton Rouge branding and design firm TILT.

De Steeg Brewing

De Steeg Brewing

TILT payed homage to the traditional label styles of French and European ales in their label designs for De Steeg but added a bold and modern infusion. Each label incorporates custom illustrations, metallic accents, and a detailed frame. The Biere de Garde follows a gold, black, and red color scheme. The French Saison follows an aqua and peach color scheme. Small changes like the metallic accents, placing the name on an angle, and color blocking modernize these labels. As with many craft brewers, the goal is to differentiate your brand on the shelf. TILT created a label that reflects De Steeg’s high quality, traditional roots and experimental nature.

De Steeg Brewing

De Steeg Brewing

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