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10/26/2009 by Erinn Gormley (comments: 0)
For all of the candy-lovers out there, here is exciting news from Mars: 5 brand extension products! At the end of the year, Mars will begin distributing the following products: Musketeers Truffle Crisp Bars, Milky Way Simply Caramel Bar, M&M’S Coconut Chocolate Candies, M&M’s Wildly Cherry Chocolate Candies, and Twix Java Chocolate Cookie Bars. The chocolate treats were unveiled at the National Association of Convenience Stores (NACS) Show at the Las Vegas Convention Center from October 21-23.
"Starting at the end of this year, we are excited to roll out various new real chocolate products from our M&M’S, 3 Musketeers, Milky Way and Twix brands. From introducing sweet new offerings like 3 Musketeers Truffle Crisp to bringing back winning limited edition products like Twix Java and M&M'S Coconut, we’re providing Americans with additional great options from brands they’ve known and loved for years to satisfy their chocolate palette," said Jim Murphy, vice president of Sales, Mars Snackfood US.