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"We received the Creme de Chocolat labels this morning and they are simply gorgeous!! Just wanted to send everyone at Dion a huge THANK YOU for all of your efforts in processing, printing and delivering to us the chocolat label in time for our tradeshow. You're tops with us!!"

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"We all appreciate your attention and very quick response to this order!"

"To say 'thank you' hardly seems adequate to express how much I appreciated your assistance and support in getting the two dot whacks produced so quickly. Please pass along my gratitude to everyone who worked on this project. I look forward to working with you all again soon."

"Everyone at Dion has been doing a great job for Cuno and we do appreciate all you do for us."

"You are amazing! Thank you for the incredible service you are giving to our company!"

"We are impressed, especially with the service not to mention the good work that you all do for us!  That's why we continue to keep coming back!!!!"

"You are doing a great job and we are all grateful for Dion’s excellent efforts."

"I just wanted to say that the labels arrived today and they look great. Thank you so much for pushing the job through so quickly. I really appreciate everyone’s efforts to accommodate our shorter-than-usual turnaround time. We will definitely call on Dion Label again!"

"You guys are perfect! Many thanks for the great service!"

"The decals are great. Everyone has commented positively on the little packages I mail out for LocalGreenie.org, which include the member decals. The quality was fantastic!"

"You and your team have gone above and beyond to hit this very tight timeline."

"The labels look terrific! Thank you, we are very happy."

"We just got the labels and they look great…thanks so very much for the expedited service!"

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"I just wanted to say thank you for all of your efforts in getting us the Syndion Labels so quickly. They look great! We should now be able to meet our deadline for the Defeat Autism Now conference…so thank you again!"

"Thank you so much for your great support."

"You guys are great to work with."

    Design Firms Face off in Makeover Challenge

    10/14/2011 by Ashley (comments: 0)

    Sponsored by Package Design Magazine

    Ciulla Assoc packaging designLeeReedy/Xylem packaging designLittle Big Brands packaging designMurry Brand packaging design

    There is nothing wrong with a little healthy competition which is the inspiration behind Packaging Design Magazine’s annual Makeover Challenge. Four design firms face off against each other to redesign the packaging for an already established company. For 2011, beverage company Brazil Gourmet was selected to be redesigned. The original packaging design is in the photo below and the four design firms facing off include CIULLA ASSOC, LeeReedy/Xylem, Little Big Brands and Murray Brand.

    Brazil Gourmet original packaging

    The old packaging, though not unappealing, definitely lacks cohesion. What CIULLA was able to create in their packaging redesign was consistency. The firm refined the color pallet so each container had the same yellow backsplash with neon accent colors and artwork that mirror the Brazilian flag. The firm also created consistency among the fonts and taglines for an overall appealing design. LeeReedy/Xylem also created a consistent design but through an organic and textured packaging design. I love the colorful prints on the bottles for a traditional Brazilian look. Little Big Brands went for a much more modern design with a bold color pallet and minimalist design. Instead of writing out the company name they have designed a logo using a script “B” and “G.” The logo combined with the unique plastic bottle shape makes for some stand out packaging. Last but not least, Murray Brand designed packaging that is both visually appealing and reflects the Brazilian influence. They designed the bottles with a jungle atmosphere as well as graphics of the fruit flavors to highlight that the beverages are made with all natural fruit juices.

     

    Check out the article from Packaging Design Magazine for more information on this Makeover Challenge, and check back in late November for our follow up winner’s blog!

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