Emergency Chocolate!
01/21/2009 by Blair (1 comments)
Bloomsberry & Co. chocolate is far from boring.
Bloomsberry & Co is taking a bite out of the chocolate industry with their witty packaging and delicious chocolate. Graphic designer Giles Barker and his wife Vanessa Kettelwell are the brains behind Bloomsberry & Co. Their chocolate is harvested from cacao trees in warm, often tropical, areas. Cacao bean is one of the main ingredients in chocolate and is found within the cacao pods, these pods are harvested once they hit the ground. The quality of Bloomsberry & Co chocolates are due to the patience and precision they take during the harvesting period.
"There are some big players in the chocolate category, but by creating a unique gift item with a story behind our brand, Bloomsberry transcends that," says Mr. Barker. "Chocolate packaging is typically a very traditional and serious business – we are coming at it from a very different position." Different position is right! In a world of boring packaging these chocolate bars contain names such as bochox, emergency chocolate, girth control, and lusty. With their bold colors and humorous slogans it’s no wonder why this New Zealand based company is now spreading like wildfire. Bloomsberry & Co can be found in Manchester, Melbourne, Paris, Singapore, and New York. The chocolate bars can be found in retail chains such as Barnes & Noble, Borders books, and Whole Foods Market. To learn more about Bloomsberry & Co you can visit their website here.
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For Immediate Relief
Scientists at Bloomsberry & Co Have announced what could be the greatest breakthrough in food technology since the invention of Milk Chocolate. The e-mail friendly chocolate bar. Using existing technology platforms they have developed a chocolate bar that can be successfully sent via email. All the recipient will need is a computer (Windows or Mac), a broadband internet connection and a standard ink jet or color laser printer. 'Finally distance will no longer matter, wherever you are in the world you will be no more than a click away from chocolate" said an overjoyed spokesperson at the recently held press conference. Bloomsberry Scientists have pointed out however that the technology is still very new and is several years away from commercial release. Also there are regulatory hurdles to overcome including FCC and FDA, approvals as well as enhancement of the final product to further improve the consumer experience. " Currently the emailed chocolate is extremely thin and several of the trial participants have indicated that the taste is closer to that of paper than one usually expects from a conventional chocolate bar, but this is to be expected in the early stages of development. We are working with the major printer ink manufacturers to a develop a more chocolaty taste. They are however proving difficult, as with all new ideas you often meet resistance from conventional thinkers" quoted an unnamed Bloomsberry spokesperson off the record.
For information on this and other life enhancing chocolate innovations go to www.bloomsberry.com