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03/20/2009 by Blair (comments: 1)
Finally a transparent toothpaste tube! Colgate-Palmolive Co.'s Max Fresh® fluoride toothpaste is now packaged in a clear tube making it easy for consumers to know when to repurchase. As an extension of their Max Fresh brand, this new ultraviolet light barrier film tube is believed to be the first tube of its kind. Gone are the days of rolling up the bottom of the toothpaste tube, with this new clear tube you will be able to see every last drop!
"The introduction of the Colgate Max Fresh with Mouthwash Beads satisfies consumers' growing desire for fresh breath," said Tammy Park, brand manager, Colgate-Palmolive. "This innovative product, which features sleek clear tube packaging, is the first toothpaste in the U.S. to feature mouthwash beads--helping consumers to easily add an extra rush of freshness to their daily brushing routine."
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Comment by Dentists Roseville | 05/19/2010
I haven't seen one ! Somehow it got me excited ! A clear tube ? I realized just now that Colgate indeed doesn't have a clear tubed toothpaste.