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08/13/2010 by Erinn Gormley (comments: 0)

Fresh Express recently introduced the latest addition to their product offerings: artisanal salads. The product is getting attention specifically for its packaging. Claiming to use 50% less plastic than their Spring Greens packaging, the salad bag uses a vertical window to see the content of the packaging. It won a 2010 Packaging Innovation award from the United Fresh Produce Association.

While I appreciate the sustainable effort, I’m also hesitant to not see more of the product, especially when wanting to buy fresh produce. The design and eco-friendliness get a thumbs-up, but I can’t help but give a thumbs-down to only exposing half of the product contents.
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