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"To say 'thank you' hardly seems adequate to express how much I appreciated your assistance and support in getting the two dot whacks produced so quickly. Please pass along my gratitude to everyone who worked on this project. I look forward to working with you all again soon."

Dion Label Blog

Barco Wine Makes Waves with Label Design

09/22/2016 by Amelia Stasky (comments: 0)

Barco Wine
Barco Wine

This limited edition wine is the result of a project among friends. The inspired label design is thanks to Diego Ballester, a designer with more than 15 years of experience in the wine industry with clients throughout Argentina, Chile, the US, Brazil, Spain and Mexico. His experience is apparent in his latest label creation.

A, what some may call simplistic drawing is anything but, when brought to life by multiple printing effects. The pebbled material gives the first element of interest to this label. You are then able to point out a silver foil accenting the curves of the waves, blue gradients giving them depth and embossing giving them dimension.  A white folded paper boat image keeps the design from becoming too dark and heavy. And the final piece of the puzzle is the name, “Barco.” It pops in a bright white, with embossing, and the font inspires visions of Christopher Columbus sailing across the seas or what you may expect to find on a treasure map.

Barco Wine

Barco Wine

For the majority of the population, wine purchases are based on label design. This label invites the consumer to engage with the product, to reach out and feel the texture. Do you have questions about developing a label for a wine product? Contact Dion Label Printing, and request a quote today!

Dion to Exhibit at 2016 Natural Products Expo East

09/20/2016 by Ashley (comments: 0)

Booth # 4209

Natural Products Expo East 2016

Natural Products Expo East 2016

Dion Label Printing is excited to be exhibiting once again at the Natural Products Expo East! The show begins this week September 22nd – 24th at the Baltimore, MD Convention Center. Be sure to stop by booth # 4209 between the supplement and health & beauty section to speak with a Dion Label specialist on your next packaging project!

The Natural Products Expo East is the largest natural products tradeshow on the East Coast bringing together over 25,000 attendees in industries such as supplements, health & beauty, specialty food and pet supplies. Dion last exhibited at the Expo East a few years back when it was stationed in Boston, MA. It has since shown exponential growth in Baltimore, MD leading Dion back to exhibit. If you are a blossoming company looking for labels or a seasoned veteran in the industry, Dion Label Printing wants to help find the perfect label solution for you.

For more information on the Expo East, be sure to check their website. Interested in more information from Dion? Contact us today!

Sweet Success: Gillian’s Foods Partners with Cumberland Farms

09/16/2016 by Amelia Stasky (comments: 0)

Gillian's Chocolate Brownie & Whoopie Pie Packaging

Gillian's Chocolate Brownie & Whoopie Pie Packaging

Consumer awareness of the gluten-free market has risen tremendously in the past ten years and has happened to coincide with Cumberland Farms’ brand make-over. In addition to a new image, they now offer quality foods and desserts. This August, they launched their first Gluten Free Program and now carry Gillian’s Brownies, Whoopie Pies and two sandwiches. This is a big win for Gillian’s Foods and the gluten-free community as Cumberland Farms has almost 800 locations nationwide. If you happen to visit one of these locations, you can’t miss the bright labels associated with these desserts.

The paper labels have a nostalgic look, made in part by the primary color palette with faded vertical stripes in the background and with the decorative text. Gillian’s logo is placed at the top center of the label. If you look closely, you will see that the circular logo is actually a stalk of wheat with a “no symbol” layered over, it is finished off with an ornamental “G”. Gillian’s has made the most of their label space by including all of this and the nutrition facts and ingredients on one front label. The clear, clamshell container allows a tempting look at these delicious treats.

Dion Label Printing has printing capabilities for many different kinds of food labels, including refrigerated, frozen and dry products. Contact us today to speak with a representative!

Welcome Amelia!

09/12/2016 by Ashley (comments: 0)

Sales & Marketing Coordinator

Welcome Amelia!

Welcome Amelia!

Dion Label Printing is pleased to welcome Amelia Stasky to the Sales & Marketing team! Amelia has been with Dion for just over a year as a part of our Customer Care team and now has transitioned to a Sales & Marketing Coordinator position. Before starting at Dion, Amelia received her degree in Political Science with a Minor in Journalism. She then received a Graphic Design Certificate from Holyoke Community College to pursue her passion for designing. Before joining Dion, Amelia worked in several marketing and design based jobs where she worked on various tasks including graphics for web design, product photography, social media and magazine layouts. 

Amelia is a hard working, creative individual who will bring a sharp eye for design to our marketing team along with label and printing knowledge gained while working at Dion. Her tasks will include tradeshow organization/implementation, blog writing, social media maintenance, sample packet creation and much more. She comments that while working as Sales and Marketing Coordinator she is excited to learn new skills, improve on existing skills and assist our team with the array of tasks required.

Outside of work, Amelia enjoys reading true crime books, going to concerts, shopping, photography, spending time with her dog and is a self proclaimed food fanatic. Dion Label Printing is excited to have Amelia as the newest member of our Marketing Team!

Dion Employee Spotlight: Linda Casey

09/07/2016 by Ryan Taskey (comments: 0)

Linda Casey

Linda Casey

Companies with a high volume of recurring customers would not achieve their level of success without top-notch organization. For the past 23 years, Dion Label Printing has confidently placed their customer paperwork and organization system in the careful hands of a Customer Care Coordinator. Currently working as our Customer Care Coordinator, Linda Casey provides the Dion Label team with a host of invaluable skills, including a keen eye for detail. Whether she’s pulling plate envelopes or working on special projects for customer service representatives, her organizational proficiency is never lacking. A multi-talented professional, Linda has also worked at Dion as a proofreader, performed data entry, and currently fulfils a second role as our receptionist. Responsible for larger projects, including the revamping of our entire filing system, she has frequently demonstrated that there is no job too big or too small for her to complete.

Perhaps one of the most refreshing aspects of Mrs. Linda Casey is her outgoing personality, which not only assists in her day-to-day customer interaction, but makes her a delight to have as a part of the Dion Label Printing team. Aside from her seemingly endless task list, Linda selflessly dedicates a portion of her time to work with the Dion Spirit Committee, a group that works to improve employee morale throughout the company. Outside of the office, Linda is an avid camper and cooking enthusiast. A true master of her craft, Linda frequently reiterates, “do what you do, do well”.

Happy Labor Day!

09/02/2016 by Ashley (comments: 0)

Happy Labor Day!

Happy Labor Day!

Dion Label Printing will be CLOSED on Monday, September 5th and will RE-OPEN during our normal business hours on Tuesday, September 6th. Have a happy and safe Labor Day weekend from the Dion Team!

Small-Batch Ice Cream with Tasteful Packaging

08/26/2016 by Ryan Taskey (comments: 0)

Steve's Ice Cream Dairy Line

Steve's Ice Cream Dairy Line

Ice Cream, summer’s all-in-one taste bud appealer, appetite appeaser, and personal cool down method. In a market that should include an array of different flavors and ingredients, the generic chocolates and vanillas of the world are becoming all too prevalent among the shelves of local grocery stores. It’s time for us to say no to boring flavors, ditch the plain cardboard packaging, and pick up a pint of Steve’s Ice Cream. Since 1973, Steve’s has crafted delectable frozen dairy concoctions, further enhancing their dessert food with “mix-ins”, and eventually reaching nationwide distribution. With innovative dairy and non-dairy flavors such as Manhattan Cherry Chip and Burnt Sugar Vanilla, one would assume (and assume correctly) that their product label would be equally inventive.

Steve’s decided to drop the typical cardboard packaging used with most ice cream products, and opted to utilize a clear container, giving their customers a preview of their frozen treats. Their logo, “Steve’s Ice Cream” is displayed in front and on top of the container using a unique combination of a white font and turquoise background. The turquoise continues along the border of the front and top labels, which utilize a secondary black or white background to display the flavor name. White and black fonts are used in the majority of the text, while the flavor itself will typically be shaded with its corresponding color (i.e. the “Cherry” in Manhattan Cherry Chip is shaded red). On the back of the container, the consumer will find a description of the ice cream flavor, as well as social media information. Aside from the labels found on the front, top, and rear of the container, the remaining surface area surrounding the pint is covered by a clear label material. Nutritional information can be found on the left and right side of the packaging.

Interested in developing a unique product label for your dessert item? Contact Dion Label Printing, and request a quote today!

Condiments Get Wilder Packaging

08/22/2016 by Ashley (comments: 0)

Not Your Typical Mustard

Wilder Condiments Packaging

Wilder Condiments Packaging

When one thinks of mustard packaging the typical yellow squeeze container is generally what comes to mind. California based company, Wilder Condiments, wanted to bring the spirit of the location to their products through locally sourced ingredients. Three different products are offered including a Classic Mustard, Horseradish Mustard and Honey Jalapeno Mustard. With ingredients that are all natural yet bold in their flavor, Wilder Condiments needed some bold packaging to match.

The condiments company partnered with After All Studio to do the designs for the outer packaging and labels. Each product is produced in a glass container with a wrap around label and lid label as well. The labels have a unique back diecut on the ends for an unexpected look from behind. The rest of the label has a cream background with various brown line graphics. As a funky touch and nod to the company name, the word “Wilder” has both the L and the D turned on its side. For a pop of color the cap labels are shades of green, red and yellow with the company name printed in black.

Looking for a food label similar to the one produced above by Wilder Condiments? Contact Dion Label Printing today to speak with a representative!

Dion Featured in Western Mass Business Show

08/19/2016 by Ashley (comments: 0)

John Dion, Co-Owner at Dion Label Printing

John Dion, Co-Owner at Dion Label Printing

Over the past few years Dion Label Printing has been featured twice on the Western Mass Business Show! The show airs on Saturday mornings at 11:00am where Ira Bryck the Director of the Family Business Center of Pioneer Valley interviews local Western Mass owners and key players. During the half hour show Ira discusses with business owners their beginnings, growth and all the other details that play into owning a business in a changing marketplace.

Dion Label Printing Co-Owner John Dion was interviewed back in October 2014 and Stacy Falconer Business Development Director at Dion was interviewed this July of 2016. John discussed company beginnings as a family owned company that grew into one of the leading label and packaging manufacturers today. He also touches on the importance of customer loyalty and lasting relationships to build a sustainable business for years to come. Stacy discusses her background in Marketing and her growth with Dion Label Printing to enhance the overall customer experience. She also explains Dion’s expanding capabilities and newest offerings that are helping to build business in new and different markets. Be sure to check out their full podcast interviews by clicking the links below!

Stacy Falconer, Business Development Director at Dion Label Printing

Stacy Falconer, Business Development Director at Dion Label Printing

John Dion, Co-Owner at Dion Label Printing Interview

Stacy Falconer, Business Development Director at Dion Label Printing Interview

Be sure to visit Dion Label Printing’s website for more information on our company and capabilities!

Goodbye Ryan!

08/16/2016 by Ashley (comments: 0)

Sales & Marketing Intern

Good Luck, Ryan!

Good Luck, Ryan!

Today, the marketing department at Dion Label Printing is saying goodbye to one of our most recent sales & marketing interns. Ryan worked with the marketing team during the summer of 2016 to continue our blogging and social media efforts. He is a very strong writer and brought a creative spin on his blog articles that attracted excellent feedback. He also worked on creating and sending out marketing packets to our various customers and assisted with several tradeshow research projects. Ryan is a driven individual with a hunger to learn and works well with others. He arrived punctually every day prepared and ready to learn. Outside of the office, Ryan enjoys working out at the gym motivated by his healthy lifestyle habits along with watching/playing sports and hanging out with friends and family.

Ryan will be returning to school in the fall to continue pursuing his Bachelor’s Degree in Business Management and Marketing from Holyoke Community College. The Dion Team wishes you the best of luck at school and future endeavors. Keep in touch and good luck, Ryan!