Beer Lovers Can Celebrate as Gluten-Free Beer Widens Market for Breweries

Clarissa.Marchia / Posted on Feb 21, 2018, 9:45 AM

Now everyone can have their beer and drink it too. Over the past five years, the demand for gluten-free products has increased due to the potential health benefits of a gluten-free diet. The beer industry is meeting this growing popularity by producing gluten-free versions of America’s favorite…


Canned Craft Beer is Cool Again

Clarissa.Marchia / Posted on Feb 19, 2018, 11:15 AM

In November 2002, Oskar Blues Brewery became the first craft brewery in the country to put their craft beer exclusively in a can. Other breweries continue to follow suit. According to Russ Phillips, author of Canned! on the art of craft beer cans, the number of breweries putting their beer in cans…


Label Review: Medusa Brewing Company

Clarissa.Marchia / Posted on Feb 16, 2018, 9:00 AM

Medusa Brewing Company, a small town brewery from Hudson, MA, took the opportunity to showcase their eccentric Hidden City American IPA label design on an aluminum 16 oz. beer can. Aluminum cans, an alternative to bottles, can provide a canvas that will complement many label designs.


Enjoy a Limited Edition Beer with Your Special Someone This Valentine’s Day

Clarissa.Marchia / Posted on Feb 14, 2018, 9:00 AM

In lieu of chocolates and flowers this year, why not try a craft beer instead? Visiting a brewery and enjoying a limited edition holiday craft beer is the perfect way to spend this Valentine’s Day with someone special. Brews with fruity undertones, chocolate stouts, and pink and red romantic holiday…


Shrink Sleeves are the Attractive Packaging Alternative in the Craft Beer Industry

Amelia.Stasky / Posted on Feb 12, 2018, 10:15 AM

As a re-emergence of canning in the beer industry is happening, there is a need for more alternative packaging solutions. Craft breweries who want their packaging to stand out in stores and among their competition should consider shrink sleeves as a long-term packaging solution


Label Review: Peloponnese

Clarissa.Marchia / Posted on Feb 9, 2018, 8:30 AM

With the help of international design agency Bulletproof, specialty Mediterranean food brand Peloponnese® relaunched their entire line of food products with refreshing new labels. Their newest high-end styled label design is a sleek and modern transformation from their previous label design.…


New England-Designed Craft Beer Labels that Stand Out

Clarissa.Marchia / Posted on Feb 7, 2018, 9:45 AM

There is a lot of design freedom with craft beer labels compared to other alcoholic beverage labels within the industry, especially when the small, hometown breweries we know and love are dedicated to making their craft beers one-of-a-kind. Craft beer is posing a big competition against big beer…


Meet the Team: Craig Hickey

Clarissa.Marchia / Posted on Feb 5, 2018, 8:30 AM

Position: Credit Manager


Label Review: Mother's Brewing Company

Clarissa.Marchia / Posted on Feb 2, 2018, 8:30 AM

As their 5 year anniversary approached, Mother’s Brewing Company, based in Springfield, Missouri, teamed up with Revel Advertising to refresh the labels of their locally brewed seasonal and year-round craft beers with a new design. The redesign included changing the layout and content of the labels…


Classic Vintage Design in Spirit Industry Gives Spirits a New Meaning

Clarissa.Marchia / Posted on Jan 31, 2018, 12:00 PM

Taking a look at label design in the spirit industry, most labels are ditching contemporary design for a more classic, vintage look and for good reasons. Vintage design allows elements from the past to merge with design elements of today. Despite the advancements of modern technology, consumers are…