BrewExpo America Recap

Clarissa Marchia • May 09, 2018
Brew Expo America

Dion Label Printing’s first year attending BrewExpo America was successful! The show took place in Nashville’s Music City Center and hosted approximately 800 exhibitors. The venue was the perfect spot for the event because of Nashville’s music scene and the community’s love of specialty beer.

Dion at Brew Expo America

 

Our sales and marketing team exhibited our booth to thousands of attendees. Attendees ranged from smaller craft breweries to larger, well-established craft breweries. There were some cider and other specialty craft beverage attendees there, but craft beer mostly dominated the scene. We encountered many opportunities for future business and even ran into some of our existing customers (shout out to Wormtown Brewery, Amherst Brewing Company, and Berkshire Brewing Company!)

Dion tie dye beer can

 

Our booth displayed rolls of labels, shrink sleeve products, and information on our label applicators. Beer cans sparked a lot of interest among visitors, specifically our Tie-Dye beer cans. We noticed there is a trend with clear labels to create a “no label look” similar to shrink sleeves.

BrewExpo America’s next big event is planned for April 8th -11th in Denver, Colorado. We intent to visit the exposition again next year and continue our ongoing membership with the Brewers Association.

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