Labels We Love: Nourishe Organics

Gina Lisella • Apr 07, 2020
Nourishe Organics products on earthy background

 

The health and beauty industry has an abundance of companies making products with spectacular label design. We at Dion partner with many of these brands and are used to seeing amazing health and beauty products labels come through our facility. Even so, when we first printed Nourishe Organics’ new labels, we all stopped to admire them. Kristin Bauer, ‘creates’ at Nourishe, decided to give her brand a boost with a new look and new labels, so she turned to the experts here at Dion. The result is an extensive line of skincare products made from authentic, organic ingredients with labels that embody the mission of the brand.

Nourishe Organic Floral spray on yellow background

Nourishe Organics is, first and foremost, a brand at the forefront of leading change in the skincare industry by formulating products from truly natural, organic, ethically sourced ingredients and using science-based methods to foster healing and health. They focus their work not only on making great skincare products, but on promoting awareness around self-love and educating people about the toxicity of many mass-market skincare products. Their product line is extensive, ranging from at-home facial kits to serums, moisturizers, and soaps. Every product is unique, but their labels and packaging unify them all under the umbrella of incredible skincare products.


While the design of the labels themselves is gorgeous, what we love most about them is how they embody the spirit of the brand. Throughout the entire product line, Nourishe maintains a clean look with a solid color background and a simple sans-serif typography. This semi-minimalistic design harkens to the brand’s authentic organic ingredients. However, Nourishe adds a bit of character to each of its labels through an amazing geometric line pattern that shines in a metallic rose gold. This pattern makes a flowing “N” character, and both the color and shape swirl beautifully into the rest of the label. It is also perfectly aligned with the energetic aspect of the brand.
Nourishe Organics product with geometric design elements

 

The palette of pinks used in the background for most of the labels has a modern-feminine feel. Flowing into the “N” pattern, each label incorporates an elegant marbleized design. This marbleized pattern is made up largely of pale golds, pinks, and blues that complement the background colors perfectly. The marble itself elicits feelings of luxury, which is fully appropriate for a line of skincare products that puts the emphasis on “care.” But the marble is also evocative of the natural stone and the minerals that it’s made up of, harkening to Nourishe’s organic ingredients and their awareness of the human body’s natural healing processes. Overall, these labels communicate that you don’t need toxic chemical products to have a luxurious skincare routine and that beauty is about much more than superficial appearance.

Labels are our bread and butter, so we always love to see amazing designs from brands we partner with. We are even more impressed when our partner companies dedicate themselves to improving peoples’ lives. Nourishe Organics is doing an amazing job at both, and we are so excited to grow our relationship with them!

Interested in seeing physical samples of our print work for brands like Nourishe? Request a free custom sample packet today!

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Nourishe Organics luxury line product group


P.S. Nourishe has a luxury line of products coming soon! These labels maintain the identity of the brand with the geometric metallic lines that comprise the "N," the marbleized pattern, and the simple typography, but they add an extra layer of elegance with their black background. We can't wait to try them out!

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