Health and beauty products are part of a vast industry with innumerable product choices. They are sold in retail settings as varied as the products themselves, from department stores to specialty boutiques to mom and pop country shops. With so much selection, the aesthetics of your packaging choices have a high impact on customer engagement. Shrink sleeves provide a fantastic opportunity for those in the health and beauty industry to extend their design space and create distinctive packaging that aligns with their brand message.

Products in the health and beauty category are available in such a vast number of containers, from mascara tubes to bottles for lotion and jars for lip balm. Shrink sleeves offer an easy fix to assuring brand consistency throughout a product line. Because shrinks sleeves can conform to any container, you don’t have to worry about material selection and whether or not a material that adheres well to a glass jar will look and feel the same when applied to a plastic tube. What’s more, there are many products in this sector that don’t necessarily lend themselves to traditional labels. Bath bombs, nail polishes, and candles are just a few product types that are perfect candidates for flexible packaging.

Shrink sleeves also offer the opportunity for built-in tamper-evident seals. If you’ve ever purchased a health and beauty product only to get home and discover that someone had already dipped a finger in it while it was on the store shelf, you know how that experience can turn you off from a product or brand. Dion can create shrink sleeves that cover the entirety of your product with perforations that allow your customers to feel confident that your product is safe and untarnished.

Because of the truly huge amount of brands creating outstanding health and beauty products, differentiation is a huge factor when you are trying to grow your company. When a customer has hundreds of choices for a lotion or lipstick, it’s incredibly important that your packaging makes an impression. Shrink sleeves have 360 degree design space. What this means for your brand is that there is no negative space on your product, and your design is not marred by any gap. When you spend so much time and energy creating an image that exemplifies your brand message, why not select a packaging option that has the most space for your thoughtful and attractive design?

Whether you are creating delectable perfumes or a line of facial cleansers, Dion can help you achieve your brand goals with our flexible packaging solutions. Request a quote for free today so we can get started elevating your health and beauty brand to the next level!