Pet Label Trends: Minimalistic and Upscale Label Design

Gina Lisella
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Posted on June 13th, 2019
Why give your pup a bath, when what she really deserves is a spa treatment? The pet products industry is attuned to the desire of consumers to give their pets the very best. Pet products, especially grooming products, are becoming…

Hundreds of Hues: Color Use in Pet Packaging

Gina Lisella
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Posted on June 11th, 2019
If there’s one market that makes the most of the human eye’s natural attraction to vibrant color, it’s the pet industry. On a shelf in a pet store you are more likely than not to see every color on the spectrum, from deep reds to bold…

Natural Looking Labels to Align With Natural Pet Products

Gina Lisella
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Posted on June 6th, 2019
Because your label is one of your most effective means of communicating with customers, it is essential that it says the right thing. In the pet product market, there is a major message that many brands want to share with their customers:…

Take Your Pet Product Beyond the Expected with Flexible Packaging

Gina Lisella
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Posted on June 4th, 2019
We all want the best for our furry friends, but sometimes when we’re standing in front of a shelf packed with pet products, it’s hard to know which ones actually will give us the best. Unable to test each product one-by-one and determine…

Perfecting Your Pet Label with Proper Material Selection

Gina Lisella
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Posted on May 30th, 2019
Choosing the right material for your pet labels may be more important that you think. Because more and more people are prioritizing the purchase of pet products, especially those that improve their pets’ health and wellness, your label…
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