SHRINK sLEEVES

DID YOU KNOW A PRODUCT’S SHAPE IS ONE OF THE TOP FIVE CHARACTERISTICS THAT APPEALS TO CONSUMERS?

A shrink sleeve is a 360-degree printed piece of film that shrinks with heat or steam to fit around various shaped containers. Shrink sleeves can be designed to cover an entire product container or only a portion of the container.


Dion Label Printing is one of the few North American printing companies to offer both digital and flexographic printing capabilities for flexible packaging including shrink sleeves.

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We offer a wide variety of SHRINK SLEEVE solutions to our partners in a number of industries. Discover the various ways we can help you find the right SHRINK application for your brand.

what are shrink sleeves?

 

Whether you’re a craft beer brewer, in the OTC pharmaceutical industry, or anything in between, shrink sleeves are an increasingly popular packaging option.


Shrink sleeves are 360-degree printed pieces of film that shrink with heat or steam to fit around various shaped containers. They eliminate blank space, making your brand’s art and name not only take center stage but take the whole stage. They also allow the shape of your packaging to shine, hugging the contours in a way that a traditional label may not be able to. As an added bonus, shrink sleeves can make your package fully recyclable, reducing your carbon footprint.

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SPATIAL AND DESIGN BENEFITS


Because of the vast number of brands creating outstanding products, differentiation is a huge factor when you are trying to grow your company. When a customer has hundreds of choices among similar products, it’s incredibly important that your packaging makes an impression.


Shrink sleeves have 360-degree design space. What this means for your brand is that there is no negative space on your product, and your design is not marred by any gap.


When you spend so much time and energy creating imagery that exemplifies your brand message, why not select a packaging option that has the most space for your thoughtful and attractive design? Shrink sleeves are the perfect way to create a stunning first impression that will last and turn into brand recognition.


With regard to high-impact design, you’re more than likely aware of the role colors play in consumer decision. At Dion we pride ourselves in our color capabilities, and a Dion printed shrink sleeve is no different.


We can print the vibrant and on-brand colors you are looking for and give your packaging an added flair with a custom shrink sleeve. Plus, with shrink sleeves there are fewer color limitations and opacity is far easier to achieve than on forms of pre-printed packaging.

SHRINK SLEEVE DESIGN TIPS
Berkshire Brewing Company Wile Ale shrink sleeve

SHRINK SLEEVE FAQS

All your questions answered

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UNIque Containers


Your packaging choices can help to differentiate your brand; they also can create lasting brand recognition and serve as a marketing tool, especially if your packaging is unique. However, when you select unique containers, labeling becomes a bit more difficult. One of the greatest features of shrink sleeves is that they solve the difficulties that can arise from trying to label a product container that is specially shaped.


Finding a label that adheres properly to a unique container may require special tooling, and if that container has rounded features or isn’t symmetrical, it may be very difficult or impossible to find an appropriate traditional label that is economically feasible.


Shrink sleeves resolve this problem beautifully. With our prepress team’s skill in reshaping design elements in proportion to the container dimensions, your brand is free to select containers that will set you apart without worrying about the logistics of labeling them.


Interested in learning more about the technical side to designing shrink sleeves? Find an article that explains how our Prepress team transforms 2D Design to 3D Shrink Sleeves here.

2D DESIGN TO 3D SHRINK

Multi-packs & tamper


Multi-packs


Multi-packs are becoming increasingly common among supplement, OTC pharma, and many other types of companies. This trend is a factor of customers looking for economical options and the product loyalty customers feel once they find the right option.


Shrink sleeves offer a more streamlined option than other secondary packaging options like boxes or plastic devices to affix products together—they are easier on the environment too! You can shrink multiple products together easily with shrink sleeves, and to top it off, they can have the exact same brand look and feel as the rest of your products.


Tamper Evident Shrink Sleeves


Shrink sleeves offer all the benefits of security you want for your product without the hassle of other tamper evident solutions. Because shrink sleeves can fit nearly any size and shaped container, you don’t have to worry about selecting standardized packaging that will work with other available methods of tamper-resistance.


They are also an economical product security option; in many industries, producing a safe item is the cost of entry, so finding a way to secure your product without breaking the bank is essential. Shrink sleeves can be shrunk over the entirety of your container and equipped with perforations, providing access to a purchased product without damaging other branded sections of the sleeve.


If you want to assure your customers that your product is safe, if you’re concerned about the cost of securing your product, or if you are looking for a less complex method to provide security, shrink sleeves are the perfect option. You know that your product offerings are fantastic—let shrink sleeves communicate to everyone else that your awesome product is as unadulterated as the day it was produced.

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OTHER SHRINK SLEEVE FEATURES

REDUCED CARBON FOOTPRINT WITH A FULL RECYCLABLE PACKAGE
SELECTIVE GLOSS & MATTE COATINGS AVAILABLE
CONSECUTIVE NUMBERING & VARIABLE DATA
reADY TO GET STARTED ON YOUR SHRINK SLEEVE PROJECT? REQUEST A FREE QUOTE HERE!
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