Is Your Artwork Print-Ready?

Gina Lisella • Apr 27, 2021
Person using spectrophotometer

So much goes into creating outstanding products, whether you’re an entrepreneur working on a line of skin care products from plants or an established company maintaining your reputation for quality. From conducting thorough R&D to selecting the perfect sources for ingredients and establishing the process for creation, we understand there is a lot that goes into finally bringing your product to the shelf.


While packaging concerns may be secondary to product creation, they do play an important role in influencing consumer buying decisions. As with every step of the process toward your final product, you’ve likely put a lot of thought and energy into how you want to present that product to potential customers. Label design is key to communicating important information as well as showcasing your brand in the best light, so making sure everything is just right for your label creation is nearly as essential as the rest of your production process.


The Dion Label Printing team understands that creating perfect label artwork can be a challenge. Even for experienced designers, problems can easily arise since different printers have different guidelines for how artwork should be created. We always want your experience ordering labels with us to go as smoothly as possible.


Submitting label artwork that is print ready will ensure your label printing process goes off without a hitch. For complete instruction, please see our Artwork Guidelines, but for some quick tips on artwork setup, read on!


When having your label artwork designed, ask your designer to package your design using the following guidelines:


Colors: Colors will appear differently from screen to print jobs, so if you have color expectations, make sure you communicate them to us. Set your files to CMYK (not RBG) in your design program.



Fonts: Not all design programs or computers for that matter contain the same fonts. All text should be converted to outlines and/or the font file should be provided with the artwork.


Image Resolution: All images should be embedded and should have a 300 dpi resolution at print size (the size of your label).


Bleeds: Any color or image used on your label should extend past the quoted label size by .0625”. We also recommend keeping necessary text and images within .125” of the dieline. If you want more detailed information about bleeds and dielines, check out our Dielines Guide that includes definitions and examples.


This list is far from extensive, so we strongly recommend you review our full Artwork Guidelines page prior to submitting artwork. We have a dedicated prepress team as well as the best customer support around, so if you feel a little overwhelmed with the technical aspects of label art creation, don’t hesitate to contact us!

OUR ARTWORK GUIDELINES

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