AWARD WINNING LABEL PRINTING: DION TAKES THIRD FOR HIGH-END CONSUMERS IN HP INKSPIRATION AWARDS

Gina Lisella • Oct 27, 2020
HP Inkspiration Award Dion Label Printing

HP and Dscoop have recently announced the winners of the 2020 HP Inkspiration Americas Awards. These awards recognize outstanding works produced with HP digital print technology. We are excited to announce that the Dion Label Printing team took third place in the category of high-end consumers in this year’s awards with the Tennessee Tats label we printed on a cherry wood veneer material for Wormtown Brewery! You can learn more about the HP Inkspiration Awards and all of this year’s awesome winners here.


These awards are all about pushing the boundaries of what is possible with HP digital printing; our team of digital experts is always looking to innovate in this arena so we can provide our customers with unique solutions customized to their needs that drive their businesses. We recognize that as digital print technologies advance rapidly, we not only need to stay abreast of trends, advancements, and capabilities, but we need to provide new and creative solutions as well.

Wormtown Brewery’s Tennessee Tats label goes far beyond the expected for a digitally printed label. While many label printers can mimic a wood-like background through print to accomplish a “rustic” look on labels, we took it to another level for Wormtown’s barrel-aged oatmeal stout by printing on actual wood material! Their art only enhances the texture of the wood by using a pointillistic image comprised of black and brown dots, with a flash of the iconic Wormtown yellow for a few features. Unlike other labels that simulate the look of wood, this label has the genuine tactile feel of wood. Not only does this label broadcast unequivocally that the product is high-end, it also complements the barrel-aged nature of the stout itself perfectly.

Wormtown Brewery's Tennessee Tats Labels

We love the opportunities our fleet of HP Indigo digital presses provide us, and we are honored to have taken third place in this year’s Inkspiration awards!


If you’d like to see samples of some of our digital printing capabilities and learn more about how we can help you make the most of your labels, we’ll be happy to send you a free sample packet! Request one today!

REQUEST A SAMPLE PACKET

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