Labels We Love: Collagen For Her

Gina Lisella • Nov 21, 2018
Collagen For Her

The mission of Collagen For Her is simple: to help women live their healthiest and happiest lives by feeling confident in their own skin. One of their primary goals is to break down the stigma surrounding supplements and to communicate directly with women about the health benefits of dietary supplements.  

The labels for Collagen For Her communicate the company’s mission beautifully. The simple, clean design on the front of the label demonstrates one of the company’s primary goals: supplements don’t need to have an aura of confusion surrounding them. The font is neat and feminine, providing the information a consumer needs concisely, like how much protein per scoop, without inundating a consumer with too many details. The simplicity of the label design also allows for plenty of space on the back, where the company explains their values and the ways that their product can help women achieve their health and life goals. 

There is a growing trend among supplement companies toward formulating supplements that avoid artificial sweeteners, flavors, dyes, and GMOs and strive instead toward products rich in natural ingredients. Collagen For Her participates in these changes toward whole nutrition and their labels share that information vividly. Collagen For Her product labels include a wide array of infographics demonstrating key nutritional elements about the product, such as that it is gluten free and sugar free. These images communicate essential information about the product without overcrowding the label and taking away from the clean design.

As a product that is created specifically by women for women, Collagen For Her’s brand colors are another way that the company communicates its mission. They have a primarily white background, with dusty rose text and graphics. The brand color is maturely feminine and indicates clearly that the product is for women. Our quality assurance standards enabled us to maintain the appropriate brand color for Collagen For Her, which is appealingly feminine without appearing too bright or childish. 

Women have long been a driving force in the market, and as more companies in the nutraceutical industry gear their branding primarily towards women, it is all the more important for a company to have a concise message that is communicated clearly through their packaging. At Dion Label Printing, we strive to help brands achieve their goals with exceptional printing; see how we can help your brand thrive by contacting a Label Specialist today!

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