Labels We Love: Pura Naturals Pet

Clarissa Marchia • Apr 07, 2018
Pura-Pet-Naturals-Shampoo

Photo Courtesy of Pura Naturals Pet

Pura Naturals Pet specializes in organic pet shampoo and wellness products for a healthier pet and happier you. Their products range from shampoos and conditioners to bedding and stairs for your furry friends. All Pura Naturals Pet products are made in the USA in factories that engage in environmentally friendly practices.

The inspiration behind Pura Naturals Pet’s label design comes from the clean and organic nature of their products. The logo leaf depicts this statement, as well as the white packaging which resembles the “clean & purity” of each product’s ingredients. Together, the bottles and packaging further promote Pura Naturals Pet as a premium brand launching with a look and feel of an established brand.

Pura products and dog in bath

Photo Courtesy of Pura Naturals Pet

Pura Naturals Pet kept the design process clean while easily and visually denoting the product type (canine or feline) with visual icons. They developed a structured color pallet that is synonymous with the brand and allows the packaging to stand out against the competition. Only the most important information is displayed on the labels. Specific fonts are used to add to the cohesiveness and convey the benefits and features of the products. Pura Naturals Pet stays true to their branding with concise messaging in their line of products which in turn makes them recognizable to consumers.

Dion Label Printing is proud to work with Pura Naturals Pet on all their labeling needs. We look forward to seeing them continue to grow and succeed!

REQUEST A SAMPLE PACKET

RECENT POSTS

by Gina Lisella 05 Dec, 2023
Designing a label can be an involved process; logos, fonts, layout, material, and finish all must be taken into account. Then there’s the product-specific copy and information to include. It’s easy to get hung up on any or all of these things, but don’t forget to consider the importance of color selection While you may be choosing your colors based on your product or on your own color preference, you always want to make sure your colors are communicating the right thing to potential customers.
by Gina Lisella 30 Nov, 2023
Our friends at Ananda Hemp shared this excellent article to provide some insight into labeling requirements for hemp and CBD products!
Press operator printing labels
by Gina Lisella 21 Nov, 2023
As part of Inovar Packaging Group, Dion Label Printing is working to creating a world-class enterprise by building an innovative platform to drive sustainable growth and handle the increasingly complex demands of our diverse range of customers. Over the last several years, our parent company Inovar has acquired new facilities at a quick pace, including, most recently: Cimarron Label in Sioux Falls, SD and Amherst Label in Milford, NH. Acquiring is a major part of Inovar’s strategy to grow the company and better serve our customers and our internal teams, and we are concurrently working to expand our capacity, capabilities, and service offerings in other ways. To that end Inovar has recently moved into a newly renovated headquarters building in Dallas, TX. Located just a short distance from Inovar’s previous facility headquarters, the new location was built to showcase the mission of our brand. At triple the size of the last facility, this brand new building with its huge increase in both office and production space will enable us to provide even more solutions and support to our customers. The new facility is not just larger, however. In order to increase our capacity, capabilities, and offerings, and give our customers the highest quality labels and packaging solutions, we’ve added two new flexographic presses and a new digital press. Our Director of Marketing, Ashley Stewart, states, “the additional capacity, services, and embellishment capabilities will greatly increase our ability to meet all the requirements of even the most demanding brands. The team is thrilled to debut the new facility and showcase our capabilities to our existing and future customers.”  We also have other expansions in the works. An addition of almost 20,000 additional square feet of production and warehousing space will expand Inovar’s Milwaukee, WI, location, Flexo-Graphics, and its presence in the area. We are excited for the opportunities our growth provides us to continue our rise as a premier label and packaging solution provider. Contact us today and let our growth help fuel yours.
Show More
Share by: